In an era where Medical and health information spreads like wildfire online, a startling revelation from MedicalNewsToday explains why millions fall easily for false info. New episodes of their “In Conversation” series and “Medical Myths” features reveal the psychological traps behind mistaken beliefs and offer proven strategies to update them, featuring insights from Prof. Stephan Lewandowsky and Dr. Jenny Yu, alongside expert debunkings of irritable bowel syndrome (IBS) and endometriosis myths.
This timely content comes as health misinformation surges, with a 2023 study by the Pew Research Center showing 64% of U.S. adults encountering dubious health info weekly, often leading to harmful decisions like skipping vaccines or self-diagnosing chronic conditions.
Psychological Traps Making Us Vulnerable to False Medical Info
Prof. Stephan Lewandowsky, a renowned cognitive psychologist from the University of Bristol, dives deep into why humans fall easily for false health information. “Our brains are wired for fluency and familiarity,” he explains in the latest MedicalNewsToday “In Conversation” episode. “Repeated exposure to misinformation, even if retracted, creates an illusion of truth.”
Lewandowsky cites his own research, including a 2012 study in Psychological Science, which demonstrated the “continued influence effect.” Participants exposed to a myth—like “vaccines cause autism”—continued to draw on it even after corrections, skewing their judgments by up to 20%.
Dr. Jenny Yu, a health communication expert, adds emotional layers: “Fear and anxiety amplify susceptibility. During the COVID-19 pandemic, false claims about ivermectin as a miracle cure spread rapidly because they promised quick relief.” Data from the World Health Organization backs this, noting over 850 million pieces of vaccine misinformation circulated on social media in early 2021 alone.
Key psychological factors include:
- Confirmation bias: We seek info aligning with preconceptions, ignoring contradictions.
- Illusory truth effect: Repetition makes lies feel factual.
- Backfire effect: Corrections can entrench mistaken beliefs if they challenge core identities.
These insights underscore a public health crisis, with the Journal of Medical Internet Research reporting that 40% of chronic disease patients alter treatments based on unverified online info.
Proven Strategies to Update Mistaken Health Beliefs
Hope isn’t lost. Lewandowsky and Yu provide actionable tools to update mistaken beliefs in the episode. “Prebunking is more effective than debunking,” Lewandowsky asserts. This involves forewarning people about manipulation tactics before exposure.
A technique called “inoculation”—exposing individuals to weakened misinformation doses—has shown 30% efficacy in changing minds, per a 2022 meta-analysis in Nature Human Behaviour. For instance, games like “Bad News” simulate fake news creation, building resistance.
Yu emphasizes source evaluation: “Check for peer-reviewed studies, author credentials, and date recency. Platforms like MedicalNewsToday aggregate evidence-based medical information, reducing the false info risk.”
Practical steps include:
- Pause and fact-check using sites like Snopes or Health Feedback.
- Seek diverse sources to avoid echo chambers.
- Use the CRAAP test (Currency, Relevance, Authority, Accuracy, Purpose) for vetting.
- Engage in “surprise reflection”: Ask, “Does this feel too good to be true?”
Implementing these could prevent tragedies, like the 2019 Samoa measles outbreak fueled by vaccine myths, claiming 83 lives.
12 IBS Myths Shattered by Medical Experts
Shifting to specifics, MedicalNewsToday‘s “Medical Myths” feature tackles irritable bowel syndrome (IBS), affecting 10-15% of the global population per Rome Foundation data. Two gastroenterologists debunk 12 prevalent claims.
Myth 1: IBS is just stress-related. Reality: While stress exacerbates symptoms, genetics and gut microbiome play larger roles. A 2023 Gut journal study links IBS to altered serotonin signaling in 60% of cases.
Myth 2: Gluten-free diets cure IBS. Experts clarify: Only 10-20% have coeliac overlap; FODMAP reduction helps more broadly.
Other busted myths:
- IBS doesn’t increase colon cancer risk (supported by NIH data).
- Lactose intolerance isn’t synonymous with IBS.
- Probiotics aren’t universally effective—strain-specific ones like Bifidobacterium infantis show promise in RCTs.
- Antibiotics like rifaximin help some, but not all.
- IBS isn’t “all in your head”—brain-gut axis imaging confirms physiological changes.
“These myths delay diagnosis by years,” one doctor notes. With IBS costing the U.S. $30 billion annually in healthcare, accurate health information is vital.
Endometriosis: Debunking 10 Persistent Myths for Better Awareness
Endometriosis impacts 190 million women worldwide, yet myths persist. MedicalNewsToday experts dismantle 10 in their feature.
Myth 1: It’s just severe period pain. Truth: Tissue growth outside the uterus causes infertility in 30-50% and chronic pain affecting bowels/bladder.
Myth 2: Pregnancy cures it. False—symptoms may temporarily ease, but recurrence is common post-delivery.
Key debunkings:
Diagnostic and Treatment Fallacies
- Laparoscopy is gold standard; ultrasounds miss 20-40%.
- Hormonal therapies manage, not cure; surgery success varies 40-80%.
Lifestyle and Causation Myths
- No link to tampons or douching.
- Retrograde menstruation theory holds, but immunity factors contribute.
- Exercise/diet help symptoms, not causation.
“Misinformation leads to unnecessary hysterectomies,” an expert warns. Average diagnosis delay: 7-10 years, per Endometriosis Foundation stats.
Empowering Public Health with Evidence-Based Insights
As MedicalNewsToday leads the charge against false health info, these resources signal a shift toward resilience. Future implications include AI-driven fact-checkers and school curricula on media literacy, potentially reducing misinformation impact by 25%, per projected models from Lewandowsky’s lab.
Individuals can start today: Subscribe to verified outlets, share MedicalNewsToday content, and advocate for policy mandating health literacy in apps. By updating mistaken beliefs, we safeguard lives amid an info tsunami.
With rising chronic conditions—IBS diagnoses up 30% post-pandemic, endometriosis awareness growing via campaigns like #EndoMarch—these tools foster informed decisions, promising healthier futures.

