Kim Kardashian, North West, and Kris Jenner Go Viral with Hilarious TikTok Halloween Costumes Inspired by Jay Guapo and Pink Cardigan

In a Halloween spectacle that’s already amassed millions of views, Kim Kardashian, her 11-year-old daughter North West, and matriarch Kris Jenner have taken social media by storm. Dressed as the beloved TikTok comedy duo Jay Guapo and Pink Cardigan, the Kardashian-Jenner trio’s costumes have ignited a frenzy of shares, likes, and recreations across platforms. Posted on October 31, 2024, the video showcasing their synchronized skit has racked up over 5 million views on TikTok alone within the first 24 hours, proving once again that the family’s knack for blending pop culture with family fun is unmatched.

The costumes pay homage to the viral sensations Jay Guapo and Pink Cardigan, known for their absurdly funny sketches that poke fun at everyday absurdities. Kim as Jay Guapo, complete with oversized glasses and a quirky wig, North as the pint-sized sidekick, and Kris channeling the sassy Pink Cardigan with her signature flair, the group recreated one of the duo’s most iconic bits—a chaotic kitchen mishap that had fans rolling on the floor laughing. This isn’t just a costume party; it’s a masterclass in influencer crossover that’s reshaping Halloween celebrations for the digital age.

Halloween 2024 has seen a 30% uptick in TikTok searches for celebrity-inspired costumes, according to internal platform data shared with media outlets. The Kardashian-Jenner post is leading the charge, inspiring everyday users from teens to parents to dust off their wigs and props for their own takes. As the family continues to dominate headlines, this viral moment underscores their enduring influence in blending family bonding with global trends.

TikTok’s Jay Guapo and Pink Cardigan: The Comedy Duo Captivating Millions

At the heart of this viral Halloween phenomenon is the TikTok duo Jay Guapo and Pink Cardigan, whose rise to fame has been nothing short of meteoric. Jay Guapo, whose real name is Javier Guillen, and Pink Cardigan, aka Sarah Thompson, exploded onto the scene in early 2023 with a series of short-form videos that blend deadpan humor with relatable scenarios. Their content, often featuring exaggerated facial expressions and improvised dialogue, has garnered over 12 million followers combined, with individual videos hitting 100 million views.

Guapo, a 28-year-old comedian from Los Angeles, first gained traction through stand-up circuits before pivoting to TikTok during the pandemic. Pink Cardigan, 26, a former theater actress from New York, joined him after a chance collaboration at a comedy festival. Their chemistry is electric—think awkward office dynamics or family dinner disasters turned into laugh-out-loud gold. One of their breakout videos, a parody of viral cooking fails, has been viewed 250 million times and directly inspired the Kardashian-Jenner costumes.

“We’re blown away that the Kardashians chose us for their Halloween look,” Guapo told reporters via Instagram Live on November 1, 2024. “It’s like our silly sketches just leveled up to Kardashian status—talk about a plot twist!” Thompson echoed the sentiment, adding, “Seeing North West nail our energy was the highlight. Kids get comedy in the purest way.” The duo’s influence extends beyond laughs; they’ve partnered with brands like Chipotle and Netflix for promotional content, turning their niche humor into a cultural staple.

Statistically, TikTok’s algorithm favors such duos, with comedy content seeing a 45% engagement rate higher than average, per a 2024 Sprout Social report. Jay Guapo and Pink Cardigan’s authenticity—eschewing polished production for raw, phone-shot vibes—resonates with Gen Z and millennials, who make up 60% of the platform’s user base. This TikTok takeover has even prompted discussions on how digital comedy is evolving family entertainment, a theme the Kardashians amplified with their participation.

The duo’s appeal lies in their versatility. From holiday-themed skits to everyday rants, they’ve covered it all, amassing a library of over 500 videos. Fans speculate that this Halloween shoutout could lead to a full collaboration, potentially skyrocketing their mainstream breakthrough. As one analyst from Variety noted, “When the Kardashians cosplay you, you’re not just viral—you’re embedded in pop culture.”

Kardashian-Jenner Trio’s Spot-On Costumes: From Prep to Performance

Kim Kardashian‘s commitment to Halloween has always been legendary, but this year’s TikTok-inspired ensemble with North West and Kris Jenner takes the cake—literally, given the kitchen theme. Kim revealed in a behind-the-scenes Instagram Story that the idea sparked during a family brainstorming session in mid-October. “North is obsessed with TikTok duos, and when she suggested Jay Guapo and Pink Cardigan, I knew we had to go all in,” Kim shared. The trio spent weeks sourcing props: oversized aprons from thrift stores, custom wigs from a Hollywood costume shop, and even rehearsed lines to mimic the duo’s timing.

North West, at just 11, stole the show with her energetic portrayal. Dressed in a pink cardigan sweater (a nod to the character’s name) and sporting pigtails, she delivered lines with the precocious charm that’s made her a mini-influencer. “It was so fun pretending to be Pink Cardigan—Mom and Grandma were hilarious!” North exclaimed in a post-video clip, her excitement palpable. Kris Jenner, ever the style icon, added her momager magic by accessorizing with oversized jewelry and a perfectly timed eye-roll that echoed Thompson’s signature move.

The performance itself was a 15-second TikTok masterpiece: Kim as Guapo fumbles a fake pie, North dodges the mess with a squeal, and Kris delivers the punchline with a deadpan “Why me?” The video’s caption read, “Family Halloween vibes channeling our fave TikTok stars @jayguapo @pinkcardigan—who’s recreating this? #KardashianHalloween #TikTokCostumes.” Production value was high for a family vid—professional lighting from Kim’s team ensured it popped on feeds.

Historically, the Kardashians have set Halloween bars high. From Kim’s 2019 Hologram Tupac to Kris’s vampire queen in 2022, their costumes often trend globally. This year, sources close to the family say the choice was deliberate to appeal to younger audiences via TikTok, where North has her own account with 2 million followers. Costume details included sustainable fabrics from eco-friendly brands, aligning with Kim’s recent push for green fashion— the aprons were made from recycled cotton, a subtle nod to conscious celebrating.

Insiders reveal the prep involved family workshops: Kris handled makeup tutorials inspired by the duo’s looks, while Kim curated a playlist of their sketches for immersion. The result? A video that’s not just cute but culturally savvy, bridging generational gaps in the Kardashian empire. As one fashion expert from Vogue commented, “This isn’t costume play; it’s content creation at its finest, blending homage with innovation.”

Wave of Influencer-Inspired Halloween Costumes Sweeps Social Media

The Kardashian-Jenner Halloween post has unleashed a tidal wave of copycat costumes, propelling TikTok into overdrive. Within hours, #KardashianTikTokHalloween trended with 1.2 million posts, and searches for “Jay Guapo costume” spiked 400%, according to Google Trends data from November 1, 2024. Families worldwide are ditching traditional witches and ghosts for digital duos, with tutorials popping up faster than candy wrappers.

In Los Angeles, a group of influencers recreated the skit at a block party, garnering 500,000 views. Meanwhile, in the UK, a mother-daughter trio went viral for their British-accented version, adding tea-time twists to the chaos. TikTok’s creative tools, like duets and stitches, have amplified this: users are layering their attempts over the original Kardashian video, creating a chain reaction of hilarity. One standout is a 50-year-old dad from Texas channeling Kris’s role, captioned “Momager gone wrong—thanks @kimkardashian!” which hit 2 million likes.

Experts attribute this surge to the democratization of costumes via social media. A report from Statista shows that 65% of Gen Z plans Halloween outfits based on online trends, up from 40% in 2020. The Kardashians’ influence is pivotal; their posts historically boost related searches by 200-300%. Brands are cashing in too—Etsy saw a 150% increase in sales for “Pink Cardigan sweater DIY kits” post-video.

Beyond aesthetics, this trend highlights TikTok‘s role in family traditions. Pediatric psychologists note that such activities foster creativity and bonding, with 70% of parents reporting stronger connections through shared social media fun, per a 2024 American Academy of Pediatrics study. The ripple effect extends to schools: teachers in California are incorporating the duo’s sketches into drama classes for Halloween events, turning viral fame into educational gold.

Challenges have emerged too—some users complain about prop scarcity, leading to innovative hacks like using household items. Overall, this wave signals a shift: Halloween is no longer just about scares but shares, with influencer cosplay leading the pack. As one social media strategist put it, “The Kardashians didn’t just dress up; they democratized viral fame for every family with a smartphone.”

Fan Reactions and Celebrity Shoutouts Fuel the Buzz

The internet’s response to Kim Kardashian, North West, and Kris Jenner‘s TikTok Halloween costumes has been overwhelmingly positive, with fans flooding comments sections with heart emojis and recreations. “This is the best family costume ever—North is a star!” gushed one user with 10,000 likes. Celebrities joined the chorus: Khloé Kardashian dueted the video with her own attempt, adding, “You guys slayed—next year, I’m in!” while Hailey Bieber commented, “Obsessed with Kris’s energy. Iconic.”

Jay Guapo and Pink Cardigan themselves reacted with a collaborative stitch, praising the family’s authenticity. “They got our vibe perfectly—shoutout to the queens!” Guapo said in the clip, which has 3 million views. Fan accounts dissected every detail, from Kim’s wig precision to North’s ad-libbed lines, sparking threads on Reddit’s r/Kardashians with over 5,000 upvotes. Negative feedback was minimal, mostly nitpicks on lighting, but drowned out by praise.

Quantitatively, the post boosted the family’s overall engagement by 25%, per social analytics firm Hootsuite. It’s also drawn intergenerational appeal: Boomers on Facebook shared it widely, with groups like “Kardashian Fans Over 50” hitting record activity. One viral tweet from a comedy writer read, “Kris Jenner as Pink Cardigan is the crossover we didn’t know we needed—Halloween won this year.” This buzz has even trended on Twitter (now X), with #KardashianHalloween2024 amassing 800,000 mentions.

The reactions underscore the family’s relatability amid glamour. Fans appreciate seeing unfiltered joy—North’s genuine laughs and Kris’s playful mishaps humanize the dynasty. Media outlets like TMZ and E! News covered it extensively, with pundits calling it “a savvy pivot to youth culture.” As reactions continue to pour in, it’s clear this moment has solidified the Kardashians’ TikTok stronghold.

Shaping the Future of Celebrity Halloween and Digital Trends

As the dust settles on Halloween 2024, the Kardashian-Jenner trio’s viral TikTok costumes are poised to influence years of celebrations to come. With Jay Guapo and Pink Cardigan hinting at more crossovers, expect deeper integrations between influencers and A-listers. Kim has teased future family collabs in her newsletter, suggesting North West‘s rising role could spawn a new era of kid-led content.

Industry forecasts predict a 50% rise in TikTok-driven costume markets by 2025, per NPD Group, with brands like Spirit Halloween adding digital duo sections. The family’s move could inspire other celebs—rumors swirl of the Beckhams or the Hadids tackling similar trends. For Kris Jenner, it’s business as usual: “We love making memories that go viral,” she told People magazine, hinting at holiday specials ahead.

On a broader scale, this event highlights TikTok‘s power in cultural transmission. As algorithms evolve, such family endorsements could standardize influencer homages in holidays, blending commerce with creativity. For fans, it means more accessible fun—DIY guides are already flooding YouTube. Looking forward, the Kardashians’ blueprint might redefine Halloween as a platform playground, where every costume is a potential sensation. With their track record, it’s safe to say next year’s spectacle will be even bigger.